A Dubai government-owned hospitality group managing 30+ properties across the UAE and internationally. The portfolio anchor is the Burj Al Arab, which Jumeirah Group has operated since 1999. Madinat Jumeirah — the resort complex with the souk, conference centre, and canal system behind the Burj — is the largest, and an architectural reference point for resort design globally.

Distinct from Jumeirah the neighbourhood, though the confusion is understandable and continuous. The brand is associated with a specific tier of Dubai luxury — genuine service, specific aesthetic, pricing that assumes a corporate card is involved.